Business of Photography Class

Are you interested in making photography more than just a hobby? Being a professional photographer can be an extremely rewarding full time career. It is also uniquely suitable as a part time, home based business or lucrative sideline to your current employment. Whatever your business model is, you will need to know a little about the business of photography to be successful.

Instructor Chris Stambaugh has earned his main source of income from professional photography for the past 30 years. He has steered his small business through the highs and lows of the Alberta economy by applying sound business practices alongside his creative photographic techniques.

This 10-hour, 4 evening series is a must for any photographer who is just starting their own business or for someone who’s existing studio could use a boost.

In this course, participants will begin by setting short and long-term goals and defining exactly what success will look like under each person’s individual circumstances. We will work as a team to find your niche and identify exactly who your potential clients are.

We will examine statistical data for photo studios earnings and expenses; using this information to create financial benchmarks for your business. Particular emphasis will be placed on establishing good business practices, adapted to the special needs of a photography studio.

Students will engage in exercises that will help develop price lists and professional rates that make sense. Finally, you will explore the creation of an individual marketing strategy.

It is not enough to simply be good at photography. In order to have a successful business, one must have a good foundation that will support their creative talents and provide for their financial needs. This class will help you to build that foundation.

Please read above and if the class you are interested in sold out, please click here to add your name to the wait list

Your Instructor for the Business of Photography Class

Chris is the former president of the Professional Photographer’s of Canada and has been a professional photographer for over two decades.

Chris holds the designations of “Master of Photographic Arts” and “Honorary Lifetime Member” by the PPOC and has won numerous awards for his work including being a finalist in the Alberta and Canadian Portrait Photographer of the Year.

Chris runs his own photography business Imagine That Photographics where he specializes in portrait photography, commercial and school photos / graduation photography as well as teaching photography at NAIT and the U of A Faculty of Extension.

Chris teaches 5 classes at our photography school – the Digital Camera Fundamentals class, Photographic Composition class, the Posing Families and Children class, the Portrait Photography class, High Volume Photography class, as well as this Business of Photography Class.

What to Expect

  • 10 hours of classroom instruction
  • Personalized instruction by professional photographer Chris Stambaugh
  • High Volume Photography course book
  • Certificate of Completion
  • Delicious snacks during coffee breaks
  • Hot lunch on both days
  • Small group size, limited to 14 participants